Because trendiness comes out of government beaurocracy

I'm sure this will work very well. Apparently the city government has set up some lame and unnecessary department (more tax dollars down the drain...) to help make Chicago, well, read on:

Six local fashion designers have been chosen to be the first to occupy the Chicago Fashion Incubator at Macy’s on State Street.

The incubator, set to open in March on Macy’s 11th floor, is part of Mayor Richard Daley’s efforts to turn the Windy City into the Trendy City, known as much for its fashion as its residents’ remarkably unfashionable winter garb.

The mayor and business leaders want to give local designers a reason to stay in Chicago rather than going to New York or Los Angeles. “This is another important step toward developing the next generation of design talent in our city,” said Mayor Richard Daley in a statement.

I don't really give a rip if Chicago becomes a fashion center. I do, however, know it won't happen because the people who bring you the CTA, the Chicago Housing Authority, and every other wasteful beaurocracy run by the city are in charge of it.